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Social media platforms are constantly evolving. Sometimes the changes are small; others are complete game changers. Twitter, LinkedIn, and Instagram have announced a few major changes that we may love, hate, or simply be indifferent to. Here are the latest updates for this trio of social media … [Read more...]

If you’re perplexed by the sudden reduction of LA traffic as you quickly breeze through the unusually unclogged 101 freeway, you’ll be delighted to hear that I have the answer to this bizarre phenomenon: Coachella weekend. Each year thousands of festivalgoers donning bandanas over their mouths, … [Read more...]

Instagram influencers are like dandelions emerging out of immaculate lawns: they’re rapidly growing, to some people’s dismay. While most of them are real social media cognoscenti that carry the influence brands seek, some are merely wannabes appropriating the title to score free traveling … [Read more...]

Nicole Frost, writer at Advertisemint, facebook advertising agency If you aren’t already using Instagram to promote your brand, you’re missing out on a powerful way to reach and connect with your followers. Stories is one of the site’s most popular features, and now you can save your … [Read more...]

Anne Felicitas, editor at AdvertiseMint, Facebook marketing agency When a new social media feature rolls out to users, I can’t help but suspect monetization to be the ulterior motive. Before you label me a tin-foil-hat-wearing conspiracy theorist, let’s review both Facebook and Instagram’s … [Read more...]

When it comes to Instagram, some celebrities got it and some celebrities don’t. Jonathan Van Ness, an American hairdresser, podcaster, and television personality known for the hit Netflix show Queer Eye, is one who’s got it—just take a look at his more than three million adoring followers. Scrolling … [Read more...]

Instagram doesn’t shy away from innovation. IGTV, Stories, and Direct are only a few of the changes it has added to the app. Yet, for a company that’s so inventive, Instagram doesn’t have a basic feature common to all video formats: a feature that lets users forward and rewind. That may change soon. … [Read more...]

Anne Felicitas, editor at AdvertiseMint, Facebook marketing agency Time well spent is an issue Mark Zuckerberg has been grappling with since last year. At the time, the young Facebook CEO worried that users were passively consuming content on the platform, rather than interacting with the … [Read more...]

Did you know you can add alt text to your Instagram posts? Alt text appears when an image doesn’t fully load or whenever a user hovers the cursor over the image. It ultimately helps your content rank better in search engine results. Here’s how to add alt text to new and old Instagram … [Read more...]

Instagram brings shopping to the app with a new feature called Checkout with Instagram. This tool allows users to click on a Shoppable Tag and purchase an item without redirecting to a website. Sheryl Sandberg, COO of Instagram’s parent company, announced the launch on an Instagram post. … [Read more...]